Raising Your First $500k with Science On Call COO Luisa Castellanos



Science On Call isn't your typical startup.

Which is why when they originally founded, they didn't even entertain the idea of investor capital.

But that narrative changed when they stopped thinking of their company as a restaurant IT consultancy, and started thinking of it as an IT platform for restaurants.

This shift came with a business model change and a redirected vision.

A vision that could be significantly bolstered through outside investment.

Startup Hypeman had the chance to work on Science's pitch in 2020 shortly after their founding and I was seriously impressed with their passion and zeal.

Within a couple of months they won $1k in a pitch competition.

Then they were accepted into Techstars, and 1 year later they pulled in their first institutional money from LongJump VC.

To date, they've raised over $500k. Last season we had their cofounder Andy Frievogel on the show to discuss selling into the restaurant industry.

This week their other co-founder Luisa Castellanos steps to the mic to detail the journey of their first $500k. (Oh and, she also recounts her first venture as a pre-teen selling hand knit iPod cases!)



Luisa's contact info:

LinkedIn


Science On Call's contact info:

Website


Luisa’s Profile

Luisa has over 10 years of experience in marketing, retail, and customer experience. A lifelong entrepreneur, her passion for creativity and hospitality helps bring brand-focused restaurants into the future with technology.


This week's episode is sponsored by Oribi — a marketing analytics tool that shows you what your website visitors actually do while on your site, without using any code. Start your free trial at oribi.io/today and use code HYPEMAN at checkout for 20% off.

Rajiv NathanComment