deliver a pitch —

that doesn’t suck

With Startup Hypeman’s

GOAT TO MARKET PITCH KIT

 
Cyber Pop-Up pitch competition win quote
 

Here’s what no one says on Shark Tank, what no one writes on Crunchbase, and what no one shares in interviews: Raising capital SUCKS.

Ask any Founder who's had to raise and they'll tell you it's a soul and time-sucking process. Running your company is already a full-time job, and fundraising piles a second full-time job on top of that.

It’s hearing hundreds of NO’s from investors who all think they know best (and in the process of telling you NO, they aren’t afraid to also tell YOU how you should run your own company).

It’s even more soul and time-sucking when you don't have a standout pitch. The NO's stack up higher, the timeline gets longer, and the longer that timeline stretches the less attractive you look to the next investor.

So what’s the answer?

The answer isn’t MORE product tweaks like you think it is.

The answer isn’t ‘get ANOTHER customer logo’ like they say it is.

The answer lies in HOW you tell YOUR STORY.

How you pitch your VISION.

You have to position your startup so that you’re not perceived as another one – you’re perceived as THE ONLY ONE.

That’s how you win over audiences on stage, accelerators during applications, and investors behind closed doors.

That’s the delta between average startups and capital V Visionary Startups.

Joyce Anderson.jpeg

Joyce Anderson

"Thank you so much for all your help working with us over the past few months. You are an amazing story teller and a great wordsmith on your feet. It was fun watching you process our story and translate it into one that makes other people care about it too."

Co-Founder at Honest Game

When you’re a Visionary Startup you don’t just attract eyeballs, you attract the right eyeballs.

We help you craft a pitch (that doesn't suck) by positioning you as a Visionary Startup, so you can get into that accelerator, win the big pitch competition, and swoon your investors.

We’re experts in storytelling AND experts in startups. The exact combination you need to become the GOAT to Market.

A Proven Process

Your GOAT to Market Pitch Kit includes:

  1. GAME-CHANGING QUE PASA ELEVATOR PITCH

    • so you have a killer response when someone asks “What does your company do?”, courtesy of our signature Superhero Positioning Strategy™ and Que PASA Elevator Pitch Formula™.

  2. VISIONARY PITCH DECK STORY

    • that makes your audience say ‘Whoa – I never thought of it like that before.’ When your audience is in Whoa Mode, you’re in control of the process. And the best part: we don’t just create the story, we also pitch your company back to you so you can feel what it’s like being in your audience.

  3. BEAUTIFUL PITCH DECK DESIGN

    • following our clockwork design process. We leverage our own pre-made templates and skin it to your brand first, then design the slides to the story we’ve created for you. This keeps design time and cost way, way down.

  4. HUMANIZING BRAND MANIFESTO

    • to prove Founder-Market Fit. This document ensures investors understand what you came from, and your Vision for changing the world.

  5. PROFESSIONAL AUDIO VOICEOVER of your Elevator Pitch

    • with all the right emphasis and inflection so when you reach out to investors you can just say, “I’ve attached our 60-second pitch” and literally get stuck in their heads. Think of it like your very own podcast advertisement, targeted specifically to investors.

So if you want to stand tall holding big checks like our portfolio founders…

Photo of Cyber Pop-Up holding $100k check on stage at Atlanta Startup Battle

Or make the front page of TechCrunch like our portfolio founders…

 
Screenshot of TechCrunch article with headline reading "New Age Meats bites into $25M for cultured meat product line development"
 

Then you need to make sure your pitch doesn’t suck.

You have a vision. Now it’s time to be seen as a capital V Visionary.

Schedule your pitch discovery for details and pricing.

FAQ

Who have you worked with before and how have they fared?

We’ve worked across nearly every industry with companies from pre-seed through Series A, and crafted pitches that raised anywhere from $25,000 to $25 million. We’ve produced nearly 30 pitch competition winners or prize-winning finishes. Some of our favorite stories include:

  • New Age Eats - $25 Million Series A

  • StoryFit AI - $5 Million Series A

  • Sigo Seguros - $5 Million Series A

  • Science On Call - $4.2 million Seed, multiple competition wins

  • FanFood - $3 million+ Series A, $300k crowdfund, multiple competition wins

  • HonestGame - $2 million+ Seed, $50k competition prize

  • Muses - $1.25 million Seed, acquired in less than 3 years

  • Truckspy - $900k Seed

  • Swish House - $500k Seed

  • REACH - $500k Pre-Seed

  • Cyber Pop-Up - Over $250k competition winnings and a successful Seed round (undisclosed amount)

…and many more!

What is the price, and how does that compare to others?

Our process is truly one-of-a-kind — no one else offers the deliverables we do (and these are intentional to help you stand out!). We’ve seen others offer DIY models for around $1,000 (where you basically enroll in an online course and still build everything yourself), and we’ve seen former investment bankers charge $25,000 for just a deck and some financial prep.

Our pricing is the most fair on the market because it adjusts based on your traction as a startup. We look at the total sum of your previous capital raised + revenue generated to produce 3 pricing tiers. We also factor in how many target audiences your product has. The chart below shows our tiers and the starting rates:

Tier 1: Total Traction Sum is $1M+ —— Pricing starts at $10,600

Tier 2: Total Traction Sum is $500k - $999,999 —— Pricing starts at $5,800

Tier 3: Total Traction Sum is $0k - $499,999k —— Pricing starts at $4,700

Our clients flip this small investment into the wins you see above.

I just have a concept right now, is it too early to work on my pitch?

Yes. While the GOAT to Market Pitch Kit is designed for pre-seed all the way to Series A raises, we turn down startups if at very minimum they don’t have a prototype or product wireframes. If it’s still just a concept in your head then it’s not the right use of your time and money (yet!) because there are too many variables for you to still figure out. Once you have figured those out, then come to us!

How does the process work and how long does it take?

We develop your GOAT to Market Pitch Kit over a series of collaborative Zoom sessions, starting with your Elevator Pitch and finishing with your Brand Manifesto. Depending on the specifics of your startup, expect the complete process to take as few as 6 weeks, up to 12 weeks.

So when is the best timing to start working together?

The best timing is ideally at least 3 months prior to when you plan to begin actively pitching. That way you give yourself enough time to practice your new pitch without feeling pressured.

I already have a pitch deck.

Great! 95% of our clients already have some version of a pitch deck, but they know they’re not telling the right story. During the process we review what you already have and determine if there’s anything worth using.

Can we use our own graphic designers?

Yes! However we recommend using our Design Artists as they know exactly how to interpret our storyboard and translate it into beautiful slides in an efficient manner. Our design process was born from studying hundreds of funded pitch decks and extracting the best ways to showcase visuals. Our Design Artists don’t just know graphic design, they know capital raise pitch deck design.

Can you really figure out our story if you haven’t been running our company day-to-day?

Yes. Running your company day-to-day is what has you too close to your own story to develop the right pitch. We combine your knowledge of your startup with our expertise in storytelling and our expertise in startups at large.

My advisors said they’ll help me with my pitch, can’t I just use them?

Advisors are great, but in all likelihood they don’t have a process. When they say they’ll help, what they really mean is, “It’s on you to figure it out and then show it to me, and I’ll give you feedback rooted in my own specific preferences over a 20-minute phone call.” Advisors tend to be subjected to their own bias without realizing it. If your advisors want to help, we recommend you go through our process, then show your pitch to them.

Quote board of Navin Goyal from LOUD Capital